Zycus: Customer loyalty and advocacy program

Zycus, an American software company, launched an exclusive rewards programme for its customers that mutually expanded customer value.

Campaign details

Brand: Zycus Brand owner: Zycus Entrant company: Zycus, Princeton Market: Global Sector: Business services Media channels: Public relations, Websites & microsites Budget: No budget

Executive summary

Who said procurement professionals aren't creative and innovative? Zycus, a leading global provider of Cognitive Procurement that offers an integrated AI powered Source-to-Pay suite is here to break this myth.