Volkswagen: Dealership done digital

Volkswagen, a German motor vehicle manufacturer, created a virtual showroom that increased consumer engagement and sales during the COVID-19 pandemic in Canada.

Campaign details

Brand: Volkswagen Brand owner: Volkswagen Group Entrant company: Touché!, Montréal Market: Canada Sector: Automakers & marques Media channels: Email marketing, Online display, Social media, Voice, chatbots, Websites & microsites Budget: 500k - 1 million

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