Telstra: You don’t need Australia’s best network…until you do

Telstra, an Australian telecommunications company, launched a campaign in Australia to stand out in the market and emphasise the importance of being with the best network provider.

Campaign details

Brand: Telstra Brand owner: Telstra Entrant company: The Monkeys, part of Accenture Interactive, Sydney Market: Australia Sector: Telephone & internet services Media channels: Online display, Online video, Outdoor, out-of-home, Radio & audio, Social media, Television 10 - 20 million

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