Seek Asia: Jobs That Matter

Online employment platform JobStreet reversed declines in visits and awareness with an image overhaul campaign on social media and digital OOH that repositioned itself as a career partner in Malaysia.

Campaign details

Brand: SEEK EmploymentBrand owner: SEEK EmploymentEntrant company: Ensemble Worldwide - MalaysiaIdea creation: Ensemble Worldwide Petaling JayaMarket: AsiaSector: Business & industrialMedia channels: Mobile & apps, Merchandise & free gifts, Websites & microsites, Outdoor, out-of-home, Online display, Packaging & design, Social media, Public relationsBudget: Up to 500k

Executive summary

JobStreet has been the market leader for over 20 years in Malaysia as the largest online employment platform. However, over the past four years, this leadership position was on the decline, as people saw us as...

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