Safi: #SisRedahJe! Sekali sembur, bergegar dunia

Hijab haircare brand, Safi Shayla, penned an anthem encouraging hijab-wearing young women to be unapologetically themselves in Malaysia.

Hair care
Malaysia
Strategy

Campaign details

Brand: SafiBrand owner: SafiEntrant company: Ensemble Worldwide Petaling JayaIdea creation: Ensemble Worldwide, Petaling JayaMedia: PHD Media Malaysia, Petaling JayaMarket: MalaysiaSector: Hair careMedia channels:Livestreaming, Online display,...

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