Reckitt Benckiser: Fountains (Hayrat) by Finish

Finish, a dishwasher detergent brand, launched a campaign in Turkey to raise awareness of the problem of water scarcity.

Campaign details

Brand: Reckitt Benckiser Brand owner: Reckitt Benckiser Entrant company: Havas Media Turkey, Istanbul Idea creation: Havas Media Turkey, Istanbul / Havas Turkey, Istanbul / 3dots Turkey, Istanbul PR: Contentine, Istanbul Market: Turkey Sector: Cleaners & detergents Mobile & apps, Online video, Outdoor, out-of-home, Websites & microsites Up to 500k