Ramboll: Happy Commuter

Global engineering, architecture and consultancy company Ramboll created an air quality index, Happy Commuter, to build brand awareness among client and engineer audiences in Sweden.

Campaign details

Brand: RambollBrand owner: RambollEntrant company: Garbergs, StockholmIdea creation: Garbergs, Stockholm / Ramboll Sverige, StockholmMarket: SwedenSector: Industrial & manufacturingMedia channels: Mobile & apps, Social media, Websites & micrositesBudget: Up to 500k

Executive summary

Ramboll is an engineering, architecture and consultancy company. Its creative concept 'engineering for life' aims to show how engineering can make a difference for people and nature. In this campaign, we decided to address air pollution and the fact that millions of people die annually due to pollutants.

Air pollution in...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands