NHS: We are the NHS

The NHS, the British national health service, launched a campaign in the United Kingdom to recruit the next generation of nurses, retain its existing workforce and encourage ex-nurses to return.

Campaign details

Brand: NHS Brand owner: NHS Entrant company: MullenLowe London Media: MullenLowe Mediahub, London / Manning Gottlieb OMD, London PR: Freuds, London Market: United Kingdom Sector: Military & emergency services Media channels: Cinema, Online display, Outdoor, out-of-home, Public relations, Radio & audio, Search marketing, Social media, Television, Video on demand 5 - 10 million

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