Mint*d: Getting Mint*d

Mint*d, a dental hygiene studio, launched its brand in Australia and attracted the attention of uninsured young people.

Campaign details

Brand: Mint*d Brand owner: Mint*d Entrant company: VMLY&R, Sydney Idea creation: VMLY&R, Sydney / Quantum Market Research, Melbourne Market: Australia Sector: Oral health Media channels: Events & experiential, Packaging & design, Point-of-purchase, in-store, Websites & microsites No budget

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