Brand: Change The RefBrand owner: Change The RefEntrant company: MullenLowe U.S. - USAIdea creation: MullenLowe BostonMarket: North AmericaSector: Non-profit, public sector & educationMedia channels: Websites & microsites, Events & experientialBudget: No budget
Columbine. Newtown. Charleston. Parkland. These are just a few of the American cities and towns remembered as locations of the deadliest mass shootings in history.
For the third anniversary of the Valentine's Day shooting at Stoneman Douglas High School in Parkland, Florida, that killed 17 people – including...