Audi: How race cars and Sinatra drove irresistible results for Audi Australia.

Audi, the car company, tackled a short-term crisis and delivered a campaign that managed to turn over $12.1 million profit in Australia.

Campaign details

Brand: Audi Brand owner: Audi Entrant company: The Monkeys, part of Accenture Interactive, Sydney Market: Australia Sector: Luxury automotive Media channels: Online display, Online video, Outdoor, out-of-home, Prgrammatic display, Search marketing, Social media, Television 5 - 10 million