Brand owner: Baidu
Main Agency: TOPic & Loong
Main agent company holding group: TOPic
Launched on the market: Mainland China
Media channels: sponsorship (event), influencer (star/celebrity spokesperson, key opinion leader KOL, key opinion consumer KOC), interactive/digital online (website/microsite, mobile & application APP, H5, search marketing, social media), social (Weibo, WeChat), short video & live broadcast (TikTok)
Budget: 1-2 million
More than 300 years ago, "Dwelling in the Fuchun Mountains" by Huang Gongwang, a painter of the Yuan Dynasty, was burned and divided into...