Prudential: No One Knows You Like Pulse

Prudential, Malaysia's leading innovative insurance provider, developed and launched a free AI-powered health and fitness app to help users stay on top of their health.

Campaign details

Brand: Prudential Brand owner: Prudential Lead agency: Mindshare Contributing agency: Naga DDB Market: Malaysia Industries: Insurance Media channels:Mobile & apps, Online display, Online video, Outdoor, out-of-home, Social media, Television, Word 500k - 1 million

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands