Naselin: Prajapati, the sleeping night watchman

Naselin, a nasal decongestant spray, launched a campaign in India to stand out despite being a 'me-too' product.

Campaign details

Brand: Naselin Brand owner: Cipla Health Pvt. Ltd. Agency: The Womb Communications LLP Market: India Sector: Non-prescription, OTC products Media channels: Competitions & contests, Radio & audio, Social media, Television, Video on demand 500k - 1 million

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