LEGO Build Amazing: Modernising the view of creativity in Emerging Asia to empower the builders of tomorrow

LEGO, the toy company, increased sales in emerging Asia by showing the importance of creativity through events and a social media campaign.

Campaign details

Brand: LEGOBrand owner: The LEGO GroupLead agency: iris WorldwideContributing agencies: SMACountry: Indonesia, India, Philippines, Thailand, VietnamIndustries: Toys, gamesMedia channels:Content marketing, Events & experiential,...

Not a subscriber?

Schedule your live demo with our team today