Kamasutra Condoms: Customer engagement with first ever NFT launch by Kamasutra Condoms
Milan Modi, Pavan Panchal, Tushar Patra
KamaSutra Condoms, a condom brand, launched a campaign in Asia to break through the clutter, leading to a viral buzz and word-of-mouth promotion, drive preference, and make the brand relevant.
Campaign details
Brand: Kamasutra Condoms Brand owner: Pooja Sahgal Entrant company: Madison WorldIdea creation: Madison World Mumbai Market: India Sector: Contraceptives, family planning Media channels:Mobile & apps, Online video, Public relations, Merchandise...
