'Wake Up and Smell the Cynicism' Anti-Americanism and its Implications

Discusses the growth of anti-American feeling, and whether it is a real trend that marketers need to take into account.

Wake Up and Smell the Cynicism' Anti-Americanism and its Implications

Tom Woodnutt & Greig Burnside Green Light International

THE RISE OF ANTI-AMERICANISM?

Recently there have been numerous indications that feelings towards America arebecoming increasingly...