Volkswagen Fox - Truly Volkswagen

In April 2005, Volkswagen introduced the Fox to the price driven mini-segment, despite Volkswagen's premium image and the Fox being slightly higher priced than the competition.

Volkswagen Fox – Truly Volkswagen

Brand Name: Volkswagen Fox – Truly VolkswagenAdvertiser: VolkswagenAgency: DDB BerlinPrize: SilverCategory: Automotive

SUMMARY

In April 2005, Volkswagen introduced the Fox to the price driven mini-segment, despite Volkswagen's...