Vodafone – Now You Can

After five years as a market leader in the New Zealand mobile phone category, Vodafone set itself a new challenge: taking on the country's main landline and broadband provider, and thus gaining access to consumers' homes, through its new Mobile+ package.

Vodafone – Now You Can

Category: Corporate ReputationAgency: Colenso BBDOAdvertiser: VodafoneCampaign: Now You Can

SUMMARY

In 2007, Vodafone New Zealand's 'Now You Can' brand campaign lifted the company's image to a high, setting new benchmarks for Vodafone...

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