Viewpoint – Polling, politics and the press
Deborah MattisonOpinion Leader Research
Twenty years ago I arrived on the political scene armed with my toolbox of market research techniques and set out to persuade a sceptical Labour Party...
Deborah MattisonOpinion Leader Research
Twenty years ago I arrived on the political scene armed with my toolbox of market research techniques and set out to persuade a sceptical Labour Party...
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