Vaillant Germany: Can’t do it? Yes, you can! The heatpump challenge

Vaillant, a company that develops products for heating, cooling and hot water, increased applications, media coverage and website visits in Germany by urging the heating industry to share their most challenging renovations.

Situation Analysis

Climate protection in one's own home is a topic that has picked up steam ever since the German federal government introduced critical new climate measures at the end of 2019. The oil/gas crisis brought on by the war in Ukraine has only served to escalate the importance of embracing greener heat pump technology.

But skilled craftsmen remain skeptical when it comes to using heatpumps in home ren- ovation projects: In 2021, only 10 % of German craftsmen installed heat pumps in renovation projects.Heating installers were still unconvinced of the reliability and performance of heat pumps...

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