V & S Vin & Sprit AB: Absolut Director campaign
Mark LaneOVERVIEW
Absolut Vodka, owned by the Swedish government monopoly V & S Vin & Sprit AB, was a brand built entirely on image. The famous Absolut print campaign, created by...
V & S Vin & Sprit AB: Absolut Director campaign
In 2001 Absolut vodka unveiled "Absolut Director," an online application that allowed visitors to make short films.
