Using the 2001 census for retail analysis

James Nolan

Geographical Information Systems (GIS) are databases that allow the integration of data for analysis and presentation.

Using The 2001 Census For Retail Analysis

James NolanWoolworths Plc

Census 2001: A brand new opportunity

The discipline of geographical analysis has long attracted the attention of retailers, market researchers and analysts who use census variables. So why is now a suitable time for a review of a topic extensively considered in many disciplines? It is because the 2001 census statistics will be released this year. This will provide all those in research and planning, who use census data for market analysis, the opportunity to update existing databases, review census derived products and develop and use new analysis techniques....

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