United Way of America: Reaching Those Who Need Help And The Power Of U campaign

In 1987 United Way of America (UWA) celebrated its 100th birthday. As the nation's leading charitable organization, it constituted an umbrella organization combining thousands of local chapters that funneled contributors' dollars into worthy causes ranging from disaster relief to day care to physical rehabilitation.

United Way of America: Reaching Those Who Need Help And The Power Of U campaign

Judson Knight

Overview

In 1987 United Way of America (UWA) celebrated its 100th birthday. As the nation's leading charitable organization, it constituted an umbrella organization...