Unite Against Covid-19: Unite Against Covid-19

The New Zealand Government embraced a 'go hard, go early' strategy to gain public compliance with its Unite Against COVID-19 campaign in New Zealand.

Campaign video: Unite Against Covid-19

Read the full campaign case study

Selected creative: Unite Against Covid-19

Credits

Media agency: OMD WellingtonAccount Manager: Roxanne MerrittBusiness Director: Mia Tracey / Mikaila HutchisonCreative Director:Emily Beautrais...