Unite Against Covid-19: Unite Against Covid-19

The New Zealand Government embraced a 'go hard, go early' strategy to gain public compliance with its Unite Against COVID-19 campaign in New Zealand.

Campaign video: Unite Against Covid-19

Read the full campaign case study

Selected creative: Unite Against Covid-19

Credits

Media agency: OMD WellingtonAccount Manager: Roxanne MerrittBusiness Director: Mia Tracey / Mikaila HutchisonCreative Director: Emily BeautraisDirector of Social Marketing: Linda MajorExecutive Creative Director: Brigid AlkemaHead of Content Production: Christina HazardPrint Producer: Carne GodfreyProducer: Joshua RolloSenior Art Director: Steve HansenSenior Copywriter: JP TwaalfhovenSenior Creative: Frances CookeStrategic Planner: Jake FirmanStrategy Director:Bethany Omeri...

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