Unilever: Landing 'always-on' cross-platform measurement

Consumer goods company, Unilever, established always-on ad measurement to ensure its campaigns were fully optimised in the Philippines.

Campaign details

Brand: UnileverBrand owner: UnileverLead agencies: Unilever Philippines, Mindshare PhilippinesContributing agency: Nielsen PhilippinesMarket: PhilippinesSector: Food industry (general), Toiletries & cosmetics (general)Media channels:Online...