Unilever, Hellman's

A new recipe and repackaging of Hellman's Extra Light, a low-fat mayonnaise brand, was the subject of a Craik Jones Watson Mitchell Voelkel campaign, which won silver in the FMCG category at the 2007 DMA Awards.

Unilever, Hellman's

Craik Jones Watson Mitchell Voelkel




Rebecca Rae – Copywriter/Creative Head Peter Vincent – Art Director Ola Falola – Designer Louise Maclean – Client DirectorCaroline Parkes – Planning Director...

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