Unilever: Algida ile Kazan

Algida, the ice cream brand, increased engagement and the purchase frequency of customers in Turkey.

Campaign details

Brand: UnileverLead Agency: Mindshare TurkeyRegion: EMEA

Strategy

Objective

Algida ile Kazan and Algida Bakkal are two complementary applications developed to seize new opportunities emerging in the digital world.

For the consumer side, the...