Ülker: Cikolatali Gofret White launch campaign

Established Turkish chocolate brand Ulker needed to win new customers, grow sales and penetration, and attract youth to defeat a challenge to its market-leading chocolate-covered wafer.

Campaign details

Brand: ÜlkerBrand owner: pladis GlobalEntrant company: Tribal Worldwide IstanbulIdea creation: Tribal Worldwide IstanbulMedia: Open, IstanbulMarket: TurkeySector: ConfectioneryMedia channels:Online video, Outdoor, out-of-home, Social media, Television,...