Uber: Bas Socho Aur Chal Pado

Uber, a taxi service, increased consideration and first-time riders (FTR) in a crowded, competitive market in India with a campaign featuring real-life stories.

Campaign details

Brand: Uber Brand owner: Uber Technologies Entrant company: FCB IndiaMarket: India Sector: Rail, coach, boat & car rental Media channels:Online display, Outdoor, Out-of-home, Social media, Video on demand, Cinema, Television & Connected...

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