TV3: “Leading News Journalism”
Category: Corporate Reputation/ImageAgency: Colenso BBDOAdvertiser: TV3
SUMMARY
It is well-acknowledged that channel perception is driven largely by the news and current affairs offering, and so TV3 chose to use its...
TV3 - leading news journalism
It is well-acknowledged that channel perception is driven largely by the news and current affairs offering, and so TV3 chose to use its news and current affairs campaign to drive channel perception.
