Triarc Companies, Inc.: Return Of The Snapple Lady campaign

On June 5, 1997, Wendy Kaufman, known to millions of consumers as "the Snapple Lady," was welcomed back as a brand spokesperson after an almost two-year hiatus.

Triarc Companies, Inc.: Return Of The Snapple Lady campaign

Robert Schnakenberg

OVERVIEW

On June 5, 1997, Wendy Kaufman, known to millions of consumers as "the Snapple Lady," was welcomed back as a brand spokesperson after an almost two-year...

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