Tourism Authority of Thailand: Home Sweet Home Episode 2

The Tourism Authority of Thailand produced a gaming experience designed to drive interest in Thailand’s rich cultural heritage, driving a 266% increase in traffic to the organisation’s website and resulting in many millions of earned media value.

Campaign video: Tourism Authority of Thailand – Home Sweet Home Episode 2

Selected creative: Tourism Authority of Thailand – Home Sweet Home Episode 2

Credits

Creative agency:Ogilvy Bangkok...

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