Touch of Modern: What we can do

A campaign by ToMo, an e-commerce site catering to men, increased subscriptions and revenue by advertising products that could improve life during the 2020 COVID-19 lockdown.

Campaign details

Brand: Touch of ModernBrand owner: Touch of ModernEntrant company: Marketing Architects, MinnetonkaMarket: United StatesSector: Furniture & fitting retailMedia channels: TelevisionBudget: Up to 500k

Executive summary

When COVID-19 began impacting...

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