TikTok reaches nearly 700m users

An overview of TikTok monthly active users globally and in the United States.

TikTok has nearly 700m monthly active users globally, according to data revealed in a lawsuit against US President Donald Trump.

This is an increase of over one-third (35.8%) since the end of 2019 and more than double (154.1%) since the end of 2018.


WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands