TikTok estimated to have over 400 million users aged 18 to 24

Key TikTok statistics and trends from Kepios.

Over one billion users aged 18 and above could be reached on TikTok in early July 2022, according to a digital statistics and trends analysis by Kepios, with data sourced directly from TikTok’s own tools and resources. 

Gen Z TikTokusers are most likely...

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