Thriving Or Surviving? Using the Lessons of the Past to Help us Succeed in the Future
Mark Yeomans and Alex JohnstonJigsaw Research
“If you want to understand today, you have to search yesterday.” (Pearl S. Buck)
“Those who cannot remember...
Thriving Or Surviving? Using the Lessons of the Past to Help us Succeed in the Future
The article discusses what can be learnt from previous recessions to help cope with the current one. The paper has two parts: 1) a study of data from the recessions of 1974-75, 1980-81 and 1990-91, and 2) views of senior industry figures who were there in the last recession.
