The Western Australian Electoral Commission - From voting to voter-centric communications

Sean Lee

The Western Australian Electoral Commission (WAEC) operates within a legislative framework to make sure the Western Australian community can participate in impartial, effective and democratic elections.
Agency: 303Author: Sean Lee

The Western Australian Electoral Commission – From voting to voter-centric communications

Finalist – Campaign for Public Service & Charity

Author: Sean Lee Agency: 303 Client: The Western Australian Electoral Commission Service: WA State General Election

SYNOPSIS

When we were first handed this brief by the Western Australian Electoral Commission, we initially thought it would lead to a run-of-the-mill election campaign with traditional conservative messaging. How wrong we were.

Despite a lack of time and money, we managed to avoid the well-trodden path and instead went back to one of the...

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