The WARC Digital Commerce Index Report on INSTACART.COM Q1-2023

Provides marketers with a closer look at how Instacart is evolving its business as well as the challenges and opportunities it offers brand marketers, along with some key takeaways to help marketers turn data and KPIs into actionable insights.
  • Instacart has raised its internal stock price by 18% in late February 2023 compared with December 2022, reflecting improved financial performance.
  • In March, Instacart announced the rollout of Instacart Marketing Solutions, an expanded loyalty program for retailers, designed to create more affordable, more personalized experiences for customers and to build brand loyalty for retailers.
  • Instacart is adding OpenAI’s ChatGPT chatbot technology to its grocery-delivery app, joining a growing list of companies that are turning to the humanlike artificial-intelligence language tool in efforts to boost customer services.
  • PetSmart and Instacart announced a partnership to offer same-day delivery of pet food, pet...

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