The Toughest – From Domino’s Pizza to Twitch

Iñigo De Luis

Pizza brand, Domino's, partnered with an influential Twitch streamer to reinforce its positioning as the fun delivery pizza in Spain.

Campaign details

Brand: Domino'sBrand owner: Domino'sEntrant company: Arena Media - SpainIdea creation: Arena Media MadridMarket: EuropeSector: RetailMedia channels:Packaging & design, Social media, Livestreaming, Online video, Websites & microsites ...

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