The Times of India: Organ Donation Drive

Abhinav Mittal, Sudeep Garg

Newspaper The Times of India grew organ donation registration in the country with a 360-degree campaign with TV, print, digital and on-ground activity.

Campaign details

Brand: The Times of IndiaBrand owner: Bennett Coleman & CoEntrant company: Bennet Coleman &Co. Ltd - IndiaIdea creation: In houseMarket: AsiaSector: Media & publishingMedia channels:Cinema, Public relations, Outdoor, out-of-home,...

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