The Superbowl Of Advertising

Bernice Kanner

Discusses the importance of the Super Bowl for American advertising. The audience is huge.

The Superbowl Of Advertising

How technology is providing a viable alternative to the traditional ad agency model

Bernice Kanner Author of 'The Super Bowl of Advertising: How the Commercials Won the Game'

In June 1998, Master Lock ran the first-ever, one-second...

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