The State of the Internet in Japan

This paper reviews the growth and use of the Internet in Japan by individuals as well as business and the growth of ecommerce, as well as providing an overview of the use of the Internet for advertising and survey research in Japan.

The State of the Internet in Japan

Toshifumi Oshio

 

Overview of the Internet in Japan

The large growth of Internet usage in Japan began in 1998, which resulted in ten million Internet users (176% more than the previous year). In February of...