The q-commerce brand: Retail or logistics champion?

Sourabh Mishra

Startups in the quick commerce space already face numerous challenges and from both the brand and consumer standpoints; Azendor’s Sourabh Mishra asks what they stand for.

This article is part of a Spotlight series on quick commerce in India. Read more

Last week I received a marketing message from Maple, a premium reseller for Apple in Mumbai and Mangalore, offering two-hour home delivery of Apple products in Mumbai, with...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands