The Movember Foundation: A moment against silence

Men's health charity Movember reframed a ritual of silence to get people talking about male mental health in New Zealand.

Campaign details

Brand: The Movember FoundationBrand owner: The Movember FoundationEntrant company: Dentsu, AucklandMarket: New ZealandSector: Charities & voluntary organisationsMedia channels:Events & experiential, Online video, Public relations, Social...