The House of Somrus: Born of India, Made for the World

Barry Geoghegan, Martin Moodie, Tracey Clapp

Somrus, the cream liqueur brand, found a way to launch its brand globally without a physical launch globally.

Campaign details

Brand: SomrusBrand owner: SomrusEntrant company: Duty Free Global Ltd - IrelandMarket: GlobalSector: Alcoholic drinksMedia channels:Social media, Sponsorship - event, Property, Online display, Word of mouth, Influencers, KOLs, Public relations,...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today