The Hot Buttons That Trigger The Entire Nation
Piyul Mukherjee Proact Research & ConsultancySubramanian Krishnan J Walter Thompson
Introduction
India: Land of Opportunity
India has often been seen as a microcosm of the entire world, with its...
The Hot Buttons That Trigger The Entire Nation
Brands that consistently do well in the market place are the ones that forge long term relationships with the consumer.
