The fintech guide to winning consumer mindshare

Members of India’s fintech industry shared insights and advice on brand building and experience at the WebEngage EngageMint Retention Conference.

The investment market all over the world is a distrust market. Wealth advisers with a bit of brokerage interest are seen as having vested interests and viewed with distrust.

“Trust and education contribute meaningfully to the acquisition,” said Ajay Lakhotia,...

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