The effects of survey frequency on panelists’ responses

This paper addresses the impact of frequent responders on online panel research. Results from two studies are reported, comparing the demographics and survey responses of panel members who are frequent survey responders to those of less frequent responders.

The effects of survey frequency on panelists' responses

Terrence Coen, Jacqueline Lorch and Linda PiekarskiSurvey Sampling International, United States

PROFESSIONAL RESPONDENTS

Researchers have always had a concern that the same people are answering a lot of...