The Effects Of PVRS On Television Viewing
Scott L. Brown and Daniel J. Monistere Nielsen Media Research
Executive Summary
Anecdotally, the personal video recorder has been described on the one hand as a VCR on steroids and on the other hand, as...
The effects of PVRs on television viewing
By analyzing data from the Nielsen National People Meter Sample, this paper dimensions the penetration of PVRs in television households in the United States.
